Electric pouring kettles are more than a design statement. They just make filter brewing more accurate and (generally speaking) taste better.
A few great things about this kettle:
Quick heat time.
Accurate to the degree
60 minute hold time.
Brew Stop Watch
Fahrenheit or Celcius.
I absolutely love my Stagg EKG and am very hesitant to bring it back to the roastery for training. We have used a number of these kettles and this is the best yet as it is not overly complicated.